Leading retail group Musgrave continues its commitment to providing value for money for its customers with the launch of a Big Brand Sale across its SuperValu, Centra and Mace stores.
The promotion, which sees 50 big brands discounted in SuperValu stores, and over 30 brands in Centra and Mace stores, until 28th September is just one element of a wider £6 million investment in value announced earlier this year by Musgrave.
Shoppers can save over £200 on special offers across SuperValu, while there are savings of more than £125 to be made across Centra and Mace. This is in addition to SuperValu and Centra’s ongoing Epic Deals promotion on four big brand products which change every three weeks.
While grocery inflation reached its lowest rate in almost three years in July, data and insights specialists Kantar reported that August saw a slight increase from 1.6% in the previous month to 1.8%*. This, teamed with back-to-school expenses, has placed additional strains on household budgets for many consumers.
Brand manager Jennifer Morton said: “We understand the pressures many shoppers are faced with at this time of year as summer ends and back to school bills mount. To help shoppers, we are committed to offering the best value in convenience through our Big Brand Sale across SuperValu, Centra and Mace, as well as our Epic Deals promotion and our extensive own-brand ranges which are up to 40% cheaper than better known brands, in SuperValu and Centra.
“Our investment in value, alongside an annual spend of £166 million in local food and drink, shows a real commitment to our stores, communities and customers.”
The current offers and Big Brand Sale promotions are in place until 28th September. The full range of offers can be found here: