Being part of the community is something SuperValu is passionate about. Whether that is creating new jobs, working with schools and community projects or raising funds for local charities, we want to be part of it.
We have been working with our charity partner, Action Cancer, for over 15 years. And together with Musgrave Retail Partners NI, we have raised over £2.5 million! Something we are incredibly proud of and believed to be the largest amount ever raised by a company for an individual charity in Northern Ireland.
The funds have helped keep Action Cancer’s Big Bus screening and health promotion unit on the road and also run a health promotion programme in schools.
Since the launch of the hi-tech Big Bus mobile in 2006, which SuperValu helped pay for, 40,000 people have used the services onboard, including 22,000 women who were screened for breast cancer. SuperValu stores have now raised more than £1million for the Big Bus, and continue to keep it on the road by helping to cover the annual running costs.
Services provided include:
• Digital breast screening
• Health promotion
• Health checks for men and women
In the first year of the Big Bus travelling the length and breadth of Northern Ireland, 4,500 people used the onboard services. Almost 3,000 women were screened for breast cancer using hi-tech digital equipment. In fact, four new cancers are being detected each month and almost 40% of clients said they would not have travelled for services if the Big Bus had not brought them to their doorstep.
The Action Cancer Big Bus will be visiting our stores throughout the year. We are very proud to sponsor Action Cancer and would like to encourage you all to call down for a visit.
Michael McCormack, Musgrave Northern Ireland said:
“The fit between SuperValu and Action Cancer is unique and our relationship has grown and matured over the years. It is exciting to see the positive impact the Big Bus is having on saving lives and supporting people and we will continue to help Action Cancer in their important and ground-breaking work, as it benefits the health of the whole community.”
Building on the success of our SuperMums campaign, SuperValu is widening the search to encompass the whole community. From mums and dads to inspirational young people, grannies and granddads, neighbours and friends, the search is on to find Northern Ireland’s stand out SuperStars.
The new SuperValu SuperStars initiative will honour unsung heroes in local communities that have gone beyond the call of duty to help someone in need.